“Markets always change faster than Marketing" - Philip Kotler.
Every business that need to survive or succeed depends on adapting itself to the environment within which it functions (Example, Change in technology, government policies, customer preferences, etc)
Business environment is the total surroundings which have a direct or indirect bearing on the functioning of business. External forces are factors and institutions that are beyond the control of the business and they affect the functioning of the business enterprise.
It refers to all those factors external to business that inhibit or favor their development. In order word, they affect business decisions .
"Growth is never a mere chance, it is the result of forces working together" - James cash Penny.
Worried about scaling and cross selling? Learn various way to adopt different strategies for business growth.
A project is a temporary endeavour undertaken to create a unique product, service or result.